Sprint Nextel (S) began selling Samsung’s (SSNLF.PK) Galaxy S III recently. Given this device has been one of the most popular introduced this year, it may give Sprint just the right boost it needs to remain a formidable player in the world of mobile communications. In this article, I will explain how this new release will keep Sprint in the smartphone game, and make it a more attractive investment in the near-term.
The Samsung Galaxy S III is a combination of a smartphone and a tablet. It is powered by Google’s (GOOG) Android operating system. Eager beavers anxious to pick up the newest and greatest device from Samsung seemed to take the manufacturer by surprise. A main complaint about the device has been the delay in its release and there not seeming to be enough of them to go around.
Since being released last month, retailers have had difficulties keeping the device on shelves. Red flags about the huge demand the device had already garnered was reflected in the large number of pre-order sales.
I know there was a time when the only time people lined up in droves for a mobile phone was when Apple released a new iPhone. However, it seems those times are gone as indicated by the huge demand for the Samsung Galaxy S III. I know that hindsight is 20-20, but I can’t help but to wonder what shape Sprint would be in if it had held off on paying such huge subsidies for the iPhone to Apple. To continue reading, click here.