Ford’s Progressive Strategies Should Generate Profits In 2013
It seems to me that Ford (F) has decided to take a slightly different direction with its new Ford Escape.
Ford’s new Escape comes equipped with an EcoBoost engine which makes it the most fuel efficient small SUV with an automatic transmission currently on the market. This is a breakthrough for the company and puts it slightly ahead of the game. Toyota (TM) and Honda (HMC) also have cars on the market that boast fuel efficiency, but the Ford Escape boasts 2 mpg advantage over the Honda CR-V and 5 mpg advantage over the Toyota RAV4. It also gets 5 mpg more than its predecessor, and has better highway fuel economy than the current Escape hybrid. This gives it the title of most fuel efficient SUV currently available.
This automobile is well in line with Ford’s drive to produce smaller and more fuel efficient cars with more powerful engines going forward. In addition, the car has more than enough room to seat an average sized family. So, buyers get a slightly smaller, more fuel efficient and more powerful car that does not compromise much on space. All of this sounds like good news for automotive buyers and Ford, looking to sell more Escape models.Ford is, however, experiencing some difficulties at its Victoria plant in Australia, where a substantial number of workers have been told to not come in for the next few days.To continue reading, click here.
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